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Oliver Buchannon
David Swendeman
The Pre-BFCM Nerd Newsletter

Nov 23, 2025

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3 min read

The Pre-BFCM Nerd Newsletter

Pre-BFCM content, last minute advice, and most importantly... GOOD LUCK!

David Swendeman
David Swendeman
How SKIMS is Pushing CRO Forward

Nov 2, 2025

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10 min read

How SKIMS is Pushing CRO Forward

SKIMS' site is a masterclass in CRO and PDP/PLP innovation.

David Swendeman
David Swendeman
Rolling Around in the DIRT (Celebrating Huckberry’s Content)

Apr 28, 2025

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14 min read

Rolling Around in the DIRT (Celebrating Huckberry’s Content)

Huckberry has wildly successful content that's powering an incredible flywheel and building generational brand recognition.

David Swendeman
David Swendeman

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